Hong Kong – Wine Hub of Asia Pacific

image 1 [rooftop]

ProWein is the No. 1 wines and spirits trade fair and largest industry meeting place in the world, and continues to engage and connect a global network of trade professionals looking for new opportunities in Asia’s fast-growing markets. ProWein World offers a global platform for market expansion through a family of international wines and spirits trade shows. ProWine Asia 2017 in Hong Kong will host a wealth of wines and spirits producers from across the globe alongside importers from the booming markets of Southern China, Macao, Taiwan, South Korea and Japan. ProWine Asia, the newest addition to the ProWein World Platform, sets its sights on Hong Kong on 8 – 11, May 2017.


Enter the Booming Markets of Southeast Asia

image 2 [show]

While Asia’s wines and spirits market is young, the potential for business is enormous. China’s consumption power is now coupled with a young generation of savvy connoisseurs, extremely eager to learn, taste and experience the sophistications wrapped around the world of wines.

The international wine industry has shown profound excitement for Hong Kong being the newest destination for ProWine Asia. Participation was quickly confirmed by producers and suppliers from major wine regions of France, Italy, Spain, Germany, Portugal, Austria, Greece, Australia, Chile and Canada.

Programme Packed with an All-star Cast

image 3 [class]

ProWine Asia 2017 features renowned opinion leaders in addition to trade organizations and associations including Jancis Robinson’s seminars and hosted tastings, Asia Wine Industry summits by Debra Meiburg, trade seminars by Hong Kong Wine Chamber of Commerce, CRU and Whisky Magazines, with other events and announcements further being developed.

ProWine Asia’s collocation with HOFEX 2017 as its dedicated wines and spirits sector promises enormous opportunities for business connections between the wines, food, and hospitality industries. The exciting collaboration is set to generate business synergies between suppliers and importers while bringing high-quality, professional buyers to ProWine Asia 2017 in Hong Kong.

Visitor Pre-registration Now Open!


ProWine Asia 2017 Online Visitor Registration is now officially opened and can be accessed through the Visitor Services Section of the ProWine Asia Website. Visitors who register online will receive:

  • 4-day show admission pass to ProWine Asia and HOFEX 2017
  • Buyers’ Guide containing a full exhibition preview & programme highlights
  • Complimentary Business Matching Services


Pre-register online before visiting ProWine Asia 2017



For more details or to register online, please visit www.prowineasia.com/hk


  • Travis Chia

    wow Wines and Spirits Trade Fair looking awesome. I would love to experience this fare.